Traderz Cafe

Branding Identity

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The Vision

The goal was to transform KID.fit into a brand that communicates both trust and joy—a space that parents feel confident in, and children feel comfortable engaging with. While their therapies are advanced and supported by medical research, the challenge was making those services approachable and clear to everyday families. Our mission was to simplify the message and deliver a brand identity that is both emotionally supportive and visually inviting.

The Vision

The goal was to transform KID.fit into a brand that communicates both trust and joy—a space that parents feel confident in, and children feel comfortable engaging with. While their therapies are advanced and supported by medical research, the challenge was making those services approachable and clear to everyday families. Our mission was to simplify the message and deliver a brand identity that is both emotionally supportive and visually inviting.

The Vision

The goal was to transform KID.fit into a brand that communicates both trust and joy—a space that parents feel confident in, and children feel comfortable engaging with. While their therapies are advanced and supported by medical research, the challenge was making those services approachable and clear to everyday families. Our mission was to simplify the message and deliver a brand identity that is both emotionally supportive and visually inviting.

“Strads has consistently delivered innovative and impactful marketing strategies that drive real results. Rashi played a key role in shaping the concept of KidFit, delivering a beautifully designed logo along with creative ideas to elevate the brand. Thank you, Team Strads, keep up the outstanding work.”
Shahul Shaan
CEO, KidFit Rehab